As the player obtained more items and progressed through levels, crops and animals would become available to them via the 'market' where items could be purchased using either Farm Coins or Farm Cash. At certain XP benchmarks, the player's level would rise. Players earned XP ( experience points) for performing certain actions in the game such as plowing land or buying items. The player began with an empty farm and a fixed starting number of Farm Coins, the primary currency in the game. Once players began a farm, they would first create a customizable avatar, which could be changed at any point. Following the existing FarmVille 2, FarmVille 3 focuses on mobile devices. On September 27, 2020, Zynga announced that it would discontinue the first FarmVille on Facebook on December 31, 2020, as Facebook was to stop supporting games running on Flash Player-required by FarmVille-on that day. As of April 30, 2016, its rank had fallen to the 110th most popular Facebook game as measured by daily active users, while FarmVille 2 had climbed to 42. By May 2012, the game was ranked as the seventh most popular Facebook game. After 2011, the game began experiencing a considerable decline in popularity.

Daily active users peaked at 34.5 million. At its peak, in March 2010, the game had 83.76 million monthly active users. Īfter launching on Facebook in 2009, FarmVille became the most popular game on the site, and held that position for over two years. FarmVille was thus one of the first major freemium games. The game was free-to-play however, to progress quickly within the game, players are encouraged to spend Farm Cash (in FarmVille) or Farm Bucks (in FarmVille 2), which are purchasable with real-world currency. It was previously available as a mobile app for the iPhone, iPod Touch, and iPad for a brief period in 2010. The game was available as an Adobe Flash application via the social networking website Facebook and Microsoft's MSN Games. The sequels FarmVille 2 and FarmVille 3 were released in September 2012 and November 2021, respectively. Its gameplay involves various aspects of farmland management, such as plowing land, planting, growing, and harvesting crops, harvesting trees and raising livestock. It is similar to Happy Farm and Farm Town. FarmVille is a series of agriculture- simulation social network games developed and published by Zynga in 2009.

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